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Peter  Kusterer
Handling Sales Rejection (1:46)
   
   
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Name, Title: Peter Kusterer, President
Company: NvestNtech, Inc.
Expertise: Sales Development and Channel Strategy
Website:
 
Background:  

Peter Kusterer is the founder of NvestNtech, Inc., with more than 25 years of sales, and sales management experience. Peter moved from the West Coast (San Francisco / Bay Area), after 17 years, to Raleigh, North Carolina in 1993. NvestNtech assists firms with Sales Development, Channel Strategy, and Corporate Partnering (and Alliances).

Prior to the founding of NvestNtech, Inc., Peter served in a number of Executive Sales Management positions with a wide range of companies, both privately-held and publicly-traded; the firms ranged in annual revenue from $3 Million to over $10 Billion.

The diversity of firms served during his tenure in these positions were a number of software developers and publishers, an Internet Service Provider (ISP), a service bureau for data center print management, the largest Paper Merchant in North America (Unisource Corporation), specialty forms and papers (Bowater Communications Papers, Bowater Corp), and steel strapping and power equipment (A. J. Gerrard & Company).

Peter was successful in bringing about the development of Large Account Programs (key account management), Channel Sales Programs tailored to larger partners (VARs), as well as unique market solutions, e.g., he was an early pioneer in the concept of VPN (Internet-based) solutions for Fortune 500 firms; one such application served over 2,000 field engineers, saving millions of dollars annually in package courier fees.

 
 
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